On election night, Mitt Romney did not have a concession speech. With the assumption of victory, his campaign team mistakenly posted a government transition website in the determined expectation of winning the election.Why? He thought he was going to win based on his internal polling of key swing states, even though these numbers did not align with what all other news organizations’ polls were reporting going into election day.What misperceptions do you/your company have? Are they based on biased/internal/faulty data?As “big data” becomes more prevalent, more companies are implementing and integrating technology tools with the goal of having “one source of truth” to base their decisions.Do you have accurate information to form an accurate perception?
